Responsibilities include:

The focus of the role is to drive qualified traffic to the website and acquire customers to website.

• Develop and implement online marketing strategies with focus on high growth in

 revenue and ROI in marketing costs.

• Manage key marketing channels including: SEO, paid search, affiliate marketing,

media, email marketing, cooperative marketing, comparison shopping engines, data

feed strategy, social media

• Serve as an SEO expert, develop and maintain SEO strategy and project plan

• Reporting, analysis and on-going optimisation of all marketing channels.

 • Research, identify and implement new online traffic and customer acquisition

opportunities.

• Ongoing planning and implementation of customer acquisition activities.

• Manage Marketing Executive and outside agencies.

• Other projects and duties as assigned by MD.